Project Zero
Amazon brand protection anti-counterfeit program
Episodes
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#5504: Motolola and the Art of the Near-Miss KnockoffFrom a Motolola walkie-talkie to barcode-cloned counterfeits, how knockoffs calibrate just enough distance to trade on recognition. -
#4644: Where Did the Good Online Marketplaces Go?Amazon's marketplace is an ad platform, not a store. We explore what actually works for finding quality gear online.